Wholesale Market Transformation

Bringing innovation and value-added services and creating competitive advantages

The term "Wholesale market" refers to all the services that telecom operators, both fixed and mobile, provide to other telecom operators and to content and internet application providers, whether the end customers are consumers or businesses. It encompasses both domestic and international dimensions)

In an increasingly complex and evolving environment, the sector faces new challenges of globalization, technological innovation and increased competitiveness.

The main challenges in the sector

Our Advise & Services

We bring you analysis, expertise , and methods to succeed in your wholesale market transformation strategy.

Strategy

Co-construct your Wholesale strategy

1- Better understanding of market dynamics and stakeholder interactions:

  • Analyze your competitive environment
  • Decipher market challenges
  • Identify development opportunities and risks to manage

2- Improve your market positioning

  • Determine the targeted position for your offering within the value chain associated with the market, comprising future or current customers.
  • Define your competitive advantage
  • Design your action plan, including regulatory condition negotiation
Our expertise in Marketing Strategy & Business Intelligence

Co-construct your Wholesale strategy

1- Better understanding of market dynamics and stakeholder interactions:

  • Analyze your competitive environment
  • Decipher market challenges
  • Identify development opportunities and risks to manage

2- Improve your market positioning

  • Determine the targeted position for your offering within the value chain associated with the market, comprising future or current customers.
  • Define your competitive advantage
  • Design your action plan, including regulatory condition negotiation
Our expertise in Marketing Strategy & Business Intelligence
Development

Design and market new wholesale products & services

1- Identify value creation opportunities:

• Capture value by developing new service offerings

• Implementation of customer experience improvement and internal process digitization plan

2- Pricing of your products & services:

• Negotiating pricing contracts for commercial offers with partners and prospects)

Our expertise in Marketing Strategy & Business Intelligence

Design and market new wholesale products & services

1- Identify value creation opportunities:

• Capture value by developing new service offerings

• Implementation of customer experience improvement and internal process digitization plan

2- Pricing of your products & services:

• Negotiating pricing contracts for commercial offers with partners and prospects)

Our expertise in Marketing Strategy & Business Intelligence
Optimization

Improve the profitability of your wholesale operations

1- Optimizing your assets:

  • Drive greater operational efficiency from existing assets
  • Through infrastructure-sharing projects represented by subjects such as Ran sharing and the transformation of fixed networks to fiber

2- Optimization of tools, processes, methods and models:

Essential to the orientation of strategic decisions and the sustainability of revenues, the performance of the means used is at the core of telecom asset optimization projects thanks to:

  • Reporting automation
  • Project coordination
  • Driving sales
Our expertise in Change Management

Improve the profitability of your wholesale operations

1- Optimizing your assets:

  • Drive greater operational efficiency from existing assets
  • Through infrastructure-sharing projects represented by subjects such as Ran sharing and the transformation of fixed networks to fiber

2- Optimization of tools, processes, methods and models:

Essential to the orientation of strategic decisions and the sustainability of revenues, the performance of the means used is at the core of telecom asset optimization projects thanks to:

  • Reporting automation
  • Project coordination
  • Driving sales
Our expertise in Change Management

Why Sofrecom?

More than 10 years of experience in Wholesale market
Extensive knowledge of various ecosystems Wholesale
Seeking optimization for the profitability of your operations
Multi-domain skills capitalizing on Orange’s innovations
Support in launching new high-value-added services

Want to know more?

Stéphane Gardon

Head of Wholesale practice

Contact our expert

Contact us

Customer Cases & Insignts