Challenge: Strategic Adaptation and Team Engagement in a Competitive Environment
Our client needed to adapt its business to remain profitable and competitive in a rapidly changing market. Faced with internal resistance to change, the goal was to reopen dialogue, create new momentum, and enhance team engagement to address the challenges posed by its ecosystem.
Methodology: Co-constructing the Corporate Project and Engaging Employees
Sofrecom conducted active listening sessions with employees from various business units and worked closely with the Executive Committee on the company’s fundamentals. Together, they identified strategic initiatives and defined the key actions for the corporate project.
Result: Shared Vision and Collaborative Ways of Working
This project provided a clear, shared direction across all levels of the company, re-mobilized employees around initiatives they considered critical for the future, and fostered new collaborative working practices.