Sofrecom strengthens its presence in Georgia with the opening of a new branch
Sofrecom, a subsidiary of the Orange Group, is opening a new branch in Georgia, reinforcing its presence in the country and the region. Through this new office, the Sofrecom Group aims to consolidate its position as a key player in the digital transformation of telecom operators and governments.
A Strategic Partner for Digital Transformation
Sofrecom supports its clients in designing and implementing strategic decisions to successfully lead their transformation projects and achieve both business and human goals. Sofrecom consultants bring expertise in the key areas of the telecom sector and intervene at every stage of the value chain—from strategy definition to operational implementation.
Sofrecom has developed four areas of expertise:
- Strategy and marketing
- Change management and skills development
- Network and IT system transformation
- Development of digital solutions
Sofrecom also draws on the Orange Group's extensive experience in fixed/mobile/Internet convergence, innovation, digital customer experience, and its numerous projects carried out in over 100 countries.
Silknet: A Long-standing and Evolving Partnership
In Georgia, Sofrecom has been supporting the Silknet Group since 2013 in developing and deploying its strategy, as well as transforming its network and IT systems. Now that Silknet has acquired Geocell to become the leading convergent telecom operator in the country, Sofrecom will continue to assist in its innovation initiatives and the development of Mobile Financial Services.
Sofrecom also aims to share its digital transformation expertise with Georgian academic and governmental institutions, particularly through:
- The development of e-government programs, including the design and deployment of master plans and the digitalization of administrative processes.
- The design and implementation of change management and skills development programs. For example, Sofrecom created the first corporate digital academy in Africa for one of the continent’s largest operators.
During the inauguration ceremony, speakers emphasized Sofrecom’s ability to support its clients in their digital transformation and its commitment to contributing to Silknet’s strategic ambitions.
